It is best introduced with: Oh by the way, what is the most important reason to buy from us for you? What would the most we should as soon as possible to change or improve? What could you forgo the least with us? If there’s one thing that especially bothered you with us in the past, what was the disagreeable for you? If there’s one thing for you guaranteed can recommend us to others, what would be the most recommendable for you there? Admittedly, it requires every now and then a little courage to ask such questions. But the learning profit is huge. Because she considered something your purchase crucial advantages or about your biggest vulnerabilities – from point of view of the customer experience, and is the only one. But above all: Change what. His customers who accustomed to focusing problems, makes innovation drivers of the company. The book on the subject of Anne M.

Schuller successfully negotiate successfully how to win people and markets BusinessVillage sale 2009, 224 Sides 24.80 EUR D / 25.60 EUR A / 37.90 CHF ISBN-13: 978-3-938358-95-5 the author Anne M. Schuller is a management consultant and considered to be the leading expert for loyalty marketing. Over 20 years, she has worked in senior sales and marketing positions of various international service industries and several awards. The diploma in business administration and eight-time book author is one of the best keynote speakers in the German-speaking world. You also works as a business trainer and teaches at several universities. You heard the excellent speakers’ to the circle. Her book customer proximity in the Executive Suite ‘ was awarded the Book Prize 2008. Their customers include the elite of German, Swiss and Austrian Economics. Contact: