When one speaks only, everyone heard, but if they speak all at once who listens? Proverb Abyssinian considering the characteristics of the national stage Venezuelan, turbulent, risky, with much uncertainty, in where companies, especially SMEs have stagnated, product programs, measures that have created the current regime of the Bolivarian revolution, fully identified with socialism, looms as the human talent is wasted aspect that should be taken into account in order to optimize results to indicate that if you know manage the talencto, human capital, not only in the productive sectors, but educational. We have denounced many times the waste of talent at universities and even companies, aspect that has not given the importance that this involves in pro take step to manifest the creative, innovative power that each person has should not surprise us to read about that today, recognizes knowledge as talent or human capital and this is so so few companies worldwide are including its intellectual capital in financial statements. While the monetary factor is vital and it seems the most important, it is not but through people who make the decisions on the financial and material resources of a company. Human capital is who can multiply the financial resource through their decisions. To compete in a globalized environment, highly competitive, dynamic, accelerated and profound transformations required a radical change in the beliefs, customs and values of the company, where people must assume different roles and adopt a vision of greater openness and flexibility to change. To accomplish this you must fight to obtain the commitment of human talent which will only be achieved if there is balance and justice business. The true treasure that can generate sustainability and competitive advantage to the company is human talent. Universities not only within its operation, its use of personnel, should pay close attention to the human talent, provide tools, knowledge that take step to the talent of the people manifests and your creativity, innovation in such a way that encourages everyone to contribute.